I learned the importance of reinvesting back into my business very early on in my Network Marketing career. I realised that there were gaps in my knowledge, so I enrolled on the necessary training programmes and bought e-courses. I also subscribed to a number of services to assist me with my marketing efforts and I have spent a lot of money promoting my own business and services online, not to mention monthly autoships!
I hate to be the one to break it to you but if you are not willing to invest in your business then you are setting yourself up for failure! You may need to buy training courses to learn Internet Marketing strategies, in the same way that I did and you will probably also need to pay for some form of advertising and promotion. That is the nature of any business and Network Marketing is no different!
The good news is that there are many different strategies that you can use to drive traffic into your marketing funnel. You may choose free methods such as content marketing, or social media marketing, or you may choose to invest money into your promotion, using PPC or Solo Ads. As with anything there is a right and wrong way how to use each of these methods so you will still need to get training to succeed, regardless of which MLM Lead System you choose to use!
Let’s assume that you are currently making a monthly profit of $300. You could take that money from your business account and have a few nice meals out or hit the bars! You will probably make the same profit next month, but you will be unlikely to make any more on top of that.
Alternatively, you could invest that money into a Google Adwords campaign. You will probably still earn the $300 profit that you would have earned anyway, but you may also earn another $300 on top of that. This is just one example, but you have to get in to the habit of reinvesting back into your business to increase your cashflow and long term stability.
The major advantage of using a prospecting system is that you can generate front end income to cover your costs and to fund your marketing efforts. You don’t necessarily need to enrol people into your primary business to build your marketing budget because you can promote additional products and services through you sales funnel. I have spoken previously about how to add value to your subscribers by recommending useful products and services and these affiliate products will pay you commissions for sales you generate. And Voila, you have your marketing budget to reinvest and increase cashflow in your business! Remember that information about your business will only be received by your subscribers once you have demonstrated your value and you can do this by recommending products and services that actually benefit network marketers, increasing cashflow in the process!
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